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In order to provide a strategic dimension to CSR and incorporate its challenges in the business models of the Group brands and companies, PPR created the Group Corporate Social Responsibility Direction, which is represented on the Executive Committee and reports directly to the office of the Chairman.
7 CSR strategic priorities representing a common frame of reference have been established, but the subsidiaries are each responsible for determining objectives and action plans compatible with their specific imperatives, their position on the CSR learning curve, and their activities and geographical presence.
Based on the Group’s commitment in the form of its Code of Business Practices, the Global Compact support by the Group and the PPR governance rules, these priorities concern the fundamental issues of the brand and company businesses:
- Priority n° 1 : Develop employability through skills management and training;
- Priority n°2 : Train each manager on diversity issues;
- Priority n°3 : Integrate CSR criteria into the supplier's selection process;
- Priority n°4 : Monitor and limit transport-related CO2 emissions;
- Priority n°5 : Reduce the environmental impact of stores and infrastructures;
- Priority n°6 : Promote responsible products and usages;
- Priority n°7 : Implement solidarity programmes related to companies' business activity.
All of these objectives are reviewed annually by a CSR committee, composed of PPR’s Executive Committee members. Its role is to oversee the definition of objectives based on the strategic priorities and monitor the concrete results of the policies and projects implemented.
